Competition in the Two Wheeler Industry

COMPETITION IN THE TWO WHEELER INDUSTRY A bulge OF MANAGERIAL ECONOMICS 22 Aug 2008 COLONEL AJAY REDDY Bajaj and Honda, deuce friends were red for a passing in the jungle. Suddenly, a tiger appears and some(prenominal) Bajaj and Honda began to run. Honda pantingly asked Bajaj, Do you echo we will be able to bulgerun the tiger? Bajaj replied, I dont have to place run the tiger. I just have to outrun you. {the tiger will do the rest!!}. That is the essence of the tem competition. The two-wheeler application in India has been in existence since 1955. It consists of three segments viz., scooters, motorcycles, and mopeds. The increase in sales plenty of this industry is proof of its high growth. In 1971, sales were approximately 0.1 million units per annum. But by 1998, this cast had risen to 3 million units per annum. Similarly, capacities of production have alike increased from rough 0.2 million units of annual capacity in the late mid-nineties in the seventies to more than 4 million units in the late nineties . Background The two wheeler market in India is an Oligopoly. This is because there atomic government issue 18 only 6-8 major players in the field. The buyers are in millions. The various two wheeler majors in India are:- (a)Bajaj Auto Limited. (b)LML. (c)TVS. (d)Rajdoot. (e)Hero. (f)Enfield. (g)Kinetic.

Aim This document seeks to analyse the competition amid important two-wheeler firms in India. Preview This document is laid out in the following parts:- (a)Part 1: Govt Control. (b)Part 2: foodstuff Share of Two Wheeler Sales. (c)Part 3: What S hould the Firms do? articulation 1: GOVT! CONTROL The price of the two-wheelers varies across the hoidenish due to fluctuation in registration charges, state taxes and octroi levied by states. Years ago, the GOI utilise to consider the automobile industry as a high life segment. But the growing importance of two-wheelers and the change magnitude exigency of personal transportation for the middle class in eighties, squeeze the GOI to give a...If you want to get a lavish essay, articulate it on our website: OrderCustomPaper.com

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